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BP RECRUITMENT AD CAMPAIGN. TRADE MAGAZINE.

One teaser to be displayed on 1/3 of a page every 8 pages. Teaser series starts with "Be Passionate." and ends with "Be Proud."

Series ends with the full page ad on the final ad space in the trade magazine.

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Your face looks swell, Your personality is great, Here's 2 free toppings, Let's call it a date.

Tear-away pizza coupon.

valentine's day special.

         Copy Reads:
     Lonely 
     On 

     Valentine's:

     Eat pizza 50% off

Copy Reads:
Copy Reads:
Pizza for you, Pizza for me, Buy one pizza, Get one free.
Copy Reads:
Roses are red, Being alone stinks, Bring this coupon in And get 2 free drinks.
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back

Frito Lay flamin' hot chips. sell sheet.

Summertime, camping-themed sell sheet. In-store display included on the back. 

To be given to store manager. Obviously it's very kitschy, because in a world of bland hand-outs, we really need something that makes you say "Uh, okay, wow. I definitely am looking at something."

AeroMexico.

Trade show handout.

To be handed out at a trade show. Like, "Hey guys, I spent some time making an airplane outline on this piece of nice-ish cardstock so I could give it to you so you would know about the jet engines AeroMexico makes. Don't throw it away! Thanks, see you at other booths maybe."

Assisted Living home.

print campaign.

This is not your run-of-the-mill old folks home campaign; this series focuses on the benefits of getting older. Since everything in life is all about positioning, why not make the inevitable variable of growing old into a positive thing?

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